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~type_genre:"Firmeninformation"
~type_genre:"Textbook"
~subject:"Corporate Communication"
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Search: subject_exact:"Corporate communication"
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Corporate Communication
Public relations
112
Öffentlichkeitsarbeit
112
Kommunikation
29
Internal communication
28
Interne Kommunikation
28
Unternehmen
27
Theorie
25
Theory
25
Deutschland
17
Germany
17
Marketing management
17
Marketingmanagement
17
Communication
16
Strategisches Management
10
USA
9
United States
9
Werbung
9
Advertising
8
Corporate reputation
8
Firmenimage
8
Strategic management
8
Investor Relations
6
Kommunikationspolitik
6
Management
6
Crisis management
5
Investor relations
5
Krisenmanagement
5
Stakeholder
5
Betriebswirtschaftslehre
4
Business economics
4
Early warning system
4
Frühwarnsystem
4
Betriebliche Investitionstheorie
3
Corporate investment theory
3
Cross-cultural relations
3
Deutschsprachiger Raum
3
German-speaking countries
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Interkulturelle Beziehungen
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Investitionsrechnung
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Firmeninformation
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Hochschulschrift
16
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Thesis
13
Collection of articles of several authors
9
Sammelwerk
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Aufsatzsammlung
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Case study
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Fallstudie
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Graue Literatur
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Non-commercial literature
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No longer published / No longer aquired
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English
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Argenti, Paul A.
1
Cornelissen, Joep
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Podnar, Klement
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ECONIS (ZBW)
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Corporate communication : a marketing viewpoint
Podnar, Klement
-
2015
Persistent link: https://www.econbiz.de/10010467159
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2
Corporate communication
Argenti, Paul A.
-
2013
-
6th ed
Persistent link: https://www.econbiz.de/10009634515
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3
Corporate communication : a guide to theory and practice
Cornelissen, Joep
-
2011
-
3. ed.
Persistent link: https://www.econbiz.de/10008934226
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