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~subject:"Konsumentenverhalten"
~subject:"Designation of origin"
~person:"Aichner, Thomas"
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Konsumentenverhalten
Designation of origin
Brand image
2
Consumer behaviour
2
Herkunftsbezeichnung
2
Markenimage
2
Brand
1
Brand transgression
1
Country image
1
Country of origin
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Country of origin (COO)
1
Deutschland
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Germany
1
Made in Germany
1
Markenartikel
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Rules of origin
1
Subcultures
1
Ursprungsregeln
1
Willingness to pay
1
Zahlungsbereitschaftsanalyse
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country image
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foreign branding
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willingness to buy
1
willingness to pay
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Aichner, Thomas
Papadopoulos, Nicolas G.
5
De Nisco, Alessandro
4
Giraldi, Janaina de Moura Engracia
4
Farhangmehr, Minoo
3
Heslop, Louise A.
3
Jin, Byoungho
3
Nobre, Helena
3
Sousa, Ana
3
Yeniceri, Tulay
3
Balabanis, George
2
Breiter Terry, Deborah
2
Cheah, Isaac
2
Chen, Chun-Chu
2
Diamantopoulos, Adamantios
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El Banna, Alia
2
Gorostidi-Martinez, Haritz
2
Guina, Fernanda de Tavares Canto
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Hahm, Jeeyeon
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Hamzaoui-Essoussi, Leila
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Han, C. M.
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Lopez, Carmen
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Lu, Irene R. R.
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Mainolfi, Giada
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Marino, Vittoria
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Matarazzo, Michela
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Nadeau, John
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Nai, Israel
2
Napolitano, Maria Rosaria
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O'Reilly, Norm
2
Phau, Ian
2
Rabêlo Neto, Alexandre
2
Ramkumar, Bharath
2
Shichkova, Elena
2
Sousa-Filho, José Milton de
2
Stepchenkova, Svetlana
2
Tasci, Asli DA
2
Xu, Weimin
2
Zhao, Xiaokang
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Corporate reputation review
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
2
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1
Did the Volkswagen emissions scandal harm the "Made in Germany" image? : a cross-cultural, cross-products, cross-time study
Aichner, Thomas
;
Coletti, Paolo
;
Jacob, Frank
;
Wilken, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 179-190
Persistent link: https://www.econbiz.de/10012666288
Saved in:
2
The country-of-origin lie : impact of foreign branding on customers' willingness to buy and willingness to pay when the product's actual origin is disclosed
Aichner, Thomas
;
Forza, Cipriano
;
Trentin, Alessio
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 43-60
Persistent link: https://www.econbiz.de/10011703177
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