//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Mann, Andreas"
~person:"Raab, Carola"
~subject:"Mobile business"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Couponing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Mobile business
Kundenbindungsprogramm
8
Loyalty program
8
Beziehungsmarketing
6
Relationship marketing
6
Hotel industry
4
Hotellerie
4
Consumer behaviour
3
Konsumentenverhalten
3
Mobile Business
2
Revenue management
2
Revenue-Management
2
Switching behaviour
2
Wechselverhalten
2
commitment
2
loyalty
2
reward programs
2
Customer loyalty
1
Customer satisfaction
1
Deutschland
1
Dynamic pricing
1
Gambling
1
Germany
1
Glücksspiel
1
Grounded theory
1
Innovation adoption
1
Innovationsakzeptanz
1
Kundenzufriedenheit
1
Loyalty programs
1
Meinungsforschung
1
Mobile communications
1
Mobilkommunikation
1
Opinion poll
1
Preismanagement
1
Pricing strategy
1
USA
1
United States
1
Viral marketing
1
Virales Marketing
1
casino management
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Arbeitspapier
1
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
German
1
English
1
Author
All
Mann, Andreas
Raab, Carola
Ha, Young
4
Im, Hyunjoo
4
Yancey, Scott
3
Prein, Jan
2
Andrews, Michelle
1
Bacile, Todd J.
1
Banerjee, Sy
1
Banerjee, Syagnik
1
Banerjee, Syagnik (Sy)
1
Battaglia, Daryl
1
Berman, Barry
1
Cameron, Dave
1
Chen, Chin-yao
1
Chen, Jun-ming
1
Chen, Xudong
1
Chokkannan, Pradeepkumar
1
Dickinger, Astrid
1
Georg, Stefan
1
Ghose, Anindya
1
Goehring, Jody
1
Goldsmith, Ronald E.
1
Gregory, Chris
1
Gupta, Sandeep
1
Han, Sang Pil
1
Hilletofth, Per
1
Hsu, Yi-hsiang
1
Hsueh, Sue-chen
1
Hudon, Tristan
1
Hui, Sam
1
Jayasingh, Sudarsan
1
Khajehzadeh, Saman
1
Kim, Hee Jin
1
Kleijnen, Mirella
1
Kwon, Hyeokkoo Eric
1
Ladhari, Riadh
1
Lee, Dongwon
1
Lee, Tzong-ru
1
Li, Gang
1
Luo, Meiling
1
more ...
less ...
Published in...
All
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
Working paper / Dialog Marketing Competence Center
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Mobile Kundenkarten - Akzeptanz durch Konsumenten und Implikationen für das CRM
Mann, Andreas
;
Prein, Jan
-
2009
Persistent link: https://www.econbiz.de/10003911225
Saved in:
2
Akzeptanz mobiler Kundenkarten : konzeptionelle Überlegungen und empirische Befunde
Mann, Andreas
;
Prein, Jan
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 241-259)
.
2008
Persistent link: https://www.econbiz.de/10003753448
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->