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~isPartOf:"Journal of business research : JBR"
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Search: subject_exact:"Cross-cultural marketing"
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Cross-cultural marketing
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Journal of business research : JBR
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
7
Handbook of research on ethnic and intra-cultural marketing
7
SpringerLink / Bücher
7
Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions
6
Journal of global marketing
6
Cultural marketing and metaverse for consumer engagements
5
Journal of international marketing
5
Premier reference source
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Transcultural marketing for incremental and radical innovation
5
Asia Pacific Journal of Marketing and Logistics
4
Handbook of research on effective marketing in contemporary globalism
4
Psychology & marketing
4
Asia Pacific journal of marketing and logistics
3
Journal of international consumer marketing
3
Management for Professionals
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BestMasters
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Business horizons
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Consumption culture in Europe : insight into the beverage industry
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Forschungsgruppe Konsum und Verhalten
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Handbook on cross-cultural marketing
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Interaktives Marketing
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Journal of advertising : official publication of the American Academy of Advertising
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Management for professionals
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World Review of Entrepreneurship, Management and Sustainable Development
2
Advances in intelligent systems and computing : AISC
1
Advertising and consumer psychology
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Betriebswirtschaftliche Forschung und Praxis : BFuP
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Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
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Conference proceedings trends in business communication 2016
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Deep knowledge of B2B relationships within and across borders
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Developments in marketing science: proceedings of the Academy of Marketing Science
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ERIM Ph. D. series research in management / Erasmus Institute of Management
1
ERIM report series research in management
1
Enterprise & society : the international journal of business history
1
Foundations and trends in marketing : FTMKT
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Frontiers of culture and psychology
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Global advertising practice in a borderless world
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ECONIS (ZBW)
5
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1
Cross-national variation in consumers' retail channel selection in a multichannel environment : evidence from Asia-Pacific countries
Lu, Qiang
;
Pattnaik, Chinmay
;
Xiao, Junji
;
Voola, Ranjit
- In:
Journal of business research : JBR
86
(
2018
),
pp. 321-332
Persistent link: https://www.econbiz.de/10011855346
Saved in:
2
Clothing consumption in two recent EU member states : a cross-cultural study
Millan, Elena
;
Pelsmacker, Patrick de
;
Wright, Len Tiu
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 975-982
Persistent link: https://www.econbiz.de/10009755386
Saved in:
3
Perceptions about ethics institutionalization and quality of work life: Thai versus American marketing managers
Marta, Janet K. M.
;
Singhapakdi, Anusorn
;
Lee, Dong-jin
; …
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 381-389
Persistent link: https://www.econbiz.de/10009720247
Saved in:
4
Factors impacting responses to cause-related marketing in India and the United States : novelty, altruistic motives, and company origin
La Ferle, Carrie
;
Kuber, Gayatri
;
Edwards, Steven M.
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 364-373
Persistent link: https://www.econbiz.de/10009720287
Saved in:
5
Influence of thinking tendencies on online transaction of hybrid retailers
Becerra, Enrique P.
;
Badrinarayanan, Vishag
;
Kim, Chung-hyun
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 336-344
Persistent link: https://www.econbiz.de/10009720294
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