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~person:"Lettl, Christopher"
~subject:"Toy industry"
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Forecasting the commercial attractiveness of user-generated designs using online data : an empirical study within the LEGO user community
Jensen, Morten Berg
;
Hienerth, Christoph
;
Lettl, Christopher
- In:
The journal of product innovation management : an …
31
(
2014
),
pp. 75-93
Persistent link: https://www.econbiz.de/10010437221
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