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~type_genre:"Glossar enthalten"
~subject:"Kundenorientierung"
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Search: subject_exact:"Customer relationship management"
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Kundenorientierung
Beziehungsmarketing
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Computer-assisted marketing
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Bibliography included
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Fallstudie
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Hellmann, Wolfgang
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Peppers, Don
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Rogers, Martha
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W. Kohlhammer GmbH
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ECONIS (ZBW)
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Kooperative Kundenorientierung im Krankenhaus : ein wegweisendes Konzept zur Sicherung von mehr Qualität
Hellmann, Wolfgang
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10011474625
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Managing customer relationships : a strategic framework
Peppers, Don
;
Rogers, Martha
-
2011
-
2. ed.
Persistent link: https://www.econbiz.de/10008860318
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