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subject:"Retail trade"
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Retail trade
Kundenbindung
21
Beziehungsmarketing
15
Relationship marketing
15
Deutschland
10
Germany
10
Theorie
10
Theory
10
Consumer behaviour
7
Konsumentenverhalten
7
Estimation
5
Kundenmanagement
5
Schätzung
5
Customer satisfaction
4
Kundenzufriedenheit
4
Verbraucherzufriedenheit
4
Customer value
3
Dienstleistungsqualität
3
Kundenwert
3
Measurement
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Messung
3
Service quality
3
Strategisches Management
3
Bank marketing
2
Bankmarketing
2
Beziehungsmanagement
2
Bonus
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Confidence
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Consumer goods marketing
2
Dienstleistungsmarkt
2
Konsumgütermarketing
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Konsumgütermarkt
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Krankenkasse
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Kundenbindungsprogramm
2
Loyalty program
2
Market research
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Marketing
2
Marktforschung
2
Mund-zu-Mund-Werbung
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Strategie
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Strategy
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Bauer, Hans H.
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Martin, Isabel
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Gabler Edition Wissenschaft
Journal of retailing and consumer services
4
Journal of marketing theory and practice
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SpringerLink / Bücher
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Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Handbook of research on retailer-consumer relationship development
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Harvard-Business-Manager : das Wissen der Besten
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International journal of retail & distribution management
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Psychology & marketing
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Benchmarking : an international journal
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Betriebswirtschaftliche Diskussionsbeiträge
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Brands : interdisciplinary perspectives
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Dutch journal of finance and management
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European journal of marketing : EJM
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Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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Göttinger Handelswissenschaftliche Schriften e.V. : GHS
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Hamburger Schriften zur Marketingforschung
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Harvard Business School Marketing Unit Case
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International business and economics research journal
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International journal of business excellence
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International journal of economic policy in emerging economies
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International journal of productivity and quality management : IJPQM
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International journal of retail and distribution management
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Journal for global business advancement : JGBA
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Journal of African business
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Journal of Indian business research
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Journal of business research : JBR
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of management research
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Kundenmanagement & Electronic Commerce
1
Marketing science series
1
NBER working paper series
1
Predicting trends and building strategies for consumer engagement in retail environments
1
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
1
Springer eBook Collection / History
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Start-up enterprises and contemporary innovation strategies in the global marketplace
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
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The international review of retail, distribution and consumer research
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Kundenbindung im beratungsintensiven Einzelhandel : eine empirische Untersuchung unter besonderer Berücksichtigung von Konsumentenheterogenität
Martin, Isabel
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003801746
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