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isPartOf:"International journal of market research : JMRS ; the journal of the Market Research Society"
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International journal of market research : JMRS ; the journal of the Market Research Society
SpringerLink / Bücher
12
Kundenkenntnis im Handel : Ausprägungen, Herkunft und Wirkungen
8
The international review of retail, distribution and consumer research
7
The service industries journal
7
Fixed revenue accounting : a new management accounting framework
5
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of business research : JBR
5
Journal of retailing and consumer services
4
Journal of targeting, measurement and analysis for marketing
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
4
essentials
4
E-marketing ; Vol. 1
3
Fuzzy methods for customer relationship management and marketing : applications and classifications
3
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
3
Harvard-Business-Manager : das Wissen der Besten
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic customer relationship management : IJECRM
3
Journal of business economics : JBE
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
3
Marketing letters : a journal of research in marketing
3
NBER working paper series
3
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
3
Springer eBook Collection
3
Trends im Firmenkundengeschäft in Kreditinstituten
3
Wissen, Vernetzung, Virtualisierung : liber amicorum zum 65. Geburtstag von Udo Winand
3
Advanced technologies management for retailing : frameworks and cases
2
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
2
Asia Pacific journal of marketing and logistics
2
Auditing : a journal of practice & theory
2
Beiträge zum Controlling
2
Conjoint measurement : methods and applications
2
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
2
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
2
E-business management : integration of Web technologies with business models
2
European journal of marketing : EJM
2
European journal of operational research : EJOR
2
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ECONIS (ZBW)
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1
How to improve brand tracking research : a frozen pizza case study
Chrzan, Keith
;
Malcom, Douglas
- In:
International journal of market research : JMRS ; the …
51
(
2009
)
6
,
pp. 723-733
Persistent link: https://www.econbiz.de/10003909382
Saved in:
2
Some retail service quality expectations of Chinese shoppers
Meng, Juan
;
Summey, John H.
;
Herndon, Neil C.
;
Kwong, …
- In:
International journal of market research : JMRS ; the …
51
(
2009
)
6
,
pp. 773-796
Persistent link: https://www.econbiz.de/10003909392
Saved in:
3
Total recall : transforming the possibilities of customer intelligence in an age of intelligent commerce
Kelly, Sean
- In:
International journal of market research : JMRS ; the …
49
(
2007
)
4
,
pp. 425-433
Persistent link: https://www.econbiz.de/10003541430
Saved in:
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