//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Werbung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"DVD-Audio"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Werbung
Bespielte Medien
387
Pre-recorded media
387
Music industry
84
Musikwirtschaft
84
USA
67
United States
65
Welt
57
World
57
Internet
48
Musik
47
Music
45
Consumer behaviour
42
Konsumentenverhalten
42
Copyright law
39
Theorie
39
Theory
39
Urheberrecht
39
Deutschland
32
Product counterfeiting
32
Produktpiraterie
32
Electronic Commerce
30
E-commerce
29
Germany
29
Digital goods
24
Digitale Güter
24
Film industry
24
Filmwirtschaft
24
Absatz
20
Estimation
20
Sales
20
Schätzung
20
Database
19
Datenbank
19
Internet marketing
19
Online-Marketing
19
France
16
Frankreich
16
Großbritannien
16
United Kingdom
16
Advertising effects
15
more ...
less ...
Online availability
All
Undetermined
5
Free
1
Type of publication
All
Article
8
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Aufsatz im Buch
3
Book section
3
Conference paper
2
Konferenzbeitrag
2
Hochschulschrift
1
Thesis
1
more ...
less ...
Language
All
English
7
German
2
Author
All
Addo, Prince Clement
1
Akpatsa, Samuel Kofi
1
Albright, Julie M.
1
Campbell, Colin L.
1
Huh, Jisu
1
Kadomskaia, Veronika
1
Kim, Eunah
1
Kriesche, Rosa
1
Kulbo, Nora Bakabbey
1
Maroely, Ran
1
Mavrommatis, Alexis
1
Munichor, Nira
1
Nukpe, Philip
1
Ohemeng, Asare Andy
1
Potrashkova, Lyudmyla
1
Reimann, Sandra
1
Sands, Sean
1
Tonssor, Glynn T.
1
Wolf, Christopher
1
more ...
less ...
Published in...
All
American journal of agricultural economics
1
Designing and communicating experience
1
International journal of advertising : the review of marketing communications
1
Journal of advertising research
1
Journal of marketing theory and practice : JMTP
1
Technology audit and production reserves
1
Transformative consumer research for personal and collective well-being
1
Werbung für alle Sinne : multimodale Kommunikationsstrategien
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Improvement of the methodology of justification of design decisions for creating an image video
Potrashkova, Lyudmyla
- In:
Technology audit and production reserves
4
(
2021
)
4/60
,
pp. 11-14
Persistent link: https://www.econbiz.de/10013167146
Saved in:
2
Music to the individual consumer's ears : how and why does personalizing music in advertising enhance viewing duration and ad effectiveness?
Maroely, Ran
;
Munichor, Nira
- In:
International journal of advertising : the review of …
42
(
2023
)
4
,
pp. 682-712
Persistent link: https://www.econbiz.de/10014296405
Saved in:
3
Can a whisper boost recall of video advertisements? : exploring the effects of autonomous sensory Meridian response (ASMR) in advertising
Sands, Sean
;
Campbell, Colin L.
;
Mavrommatis, Alexis
; …
- In:
Journal of advertising research
62
(
2022
)
3
,
pp. 287-296
Persistent link: https://www.econbiz.de/10013435305
Saved in:
4
Digital analytics approach to understanding short video advertising in digital marketing
Addo, Prince Clement
;
Akpatsa, Samuel Kofi
;
Nukpe, Philip
; …
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
3
,
pp. 405-420
Persistent link: https://www.econbiz.de/10013358789
Saved in:
5
The sound factor in autoplay mobile video ads
Kim, Eunah
;
Huh, Jisu
- In:
Designing and communicating experience
,
(pp. 195-211)
.
2021
Persistent link: https://www.econbiz.de/10012648305
Saved in:
6
Die Schallplatte : sprach- und medienwissenschaftliche Untersuchung zu einem unerforschten Werbemedium
Reimann, Sandra
- In:
Werbung für alle Sinne : multimodale …
,
(pp. 91-125)
.
2020
Persistent link: https://www.econbiz.de/10012271615
Saved in:
7
Porn 2.0 : the libidinal economy and the consumption of desire in the digital age
Albright, Julie M.
- In:
Transformative consumer research for personal and …
,
(pp. 499-522)
.
2012
Persistent link: https://www.econbiz.de/10009260761
Saved in:
8
Werbeerfolg im Internet : Effektivität und Effizienz von Online Video Ads
Kriesche, Rosa
-
2012
Persistent link: https://www.econbiz.de/10009705427
Saved in:
9
Effect of video information on consumers : milk production attributes
Tonssor, Glynn T.
;
Wolf, Christopher
- In:
American journal of agricultural economics
94
(
2012
)
2
,
pp. 503-508
Persistent link: https://www.econbiz.de/10009499796
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->