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~subject:"Corporate Social Responsibility"
~subject:"Corporate culture"
~type_genre:"Sammelwerk"
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Corporate Social Responsibility
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Brand architecture
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Melewar, T. C.
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Sharifah Faridah Syed Alwi
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The journal of brand management : an international journal
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International studies of management and organization
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ECONIS (ZBW)
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Corporate identity and corporate branding
Melewar, T. C.
(
ed.
);
Bang, Nguyen
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011675575
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2
Special issue: Corporate heritage, corporate heritage brands, and organisational heritage
2015
Persistent link: https://www.econbiz.de/10011350138
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3
Special issue: Corporate brand management : a leadership perspecitve
Balmer, John M. T.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010235003
Saved in:
4
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
Balmer, John M. T.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009782202
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