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~person:"Saha, Goutam"
~person:"Jung, Jaehee"
~subject:"National culture"
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Brand equity of luxury fashion brands among Chinese and US young female consumers
Jung, Jaehee
;
Shen, Dong
- In:
Journal of East-West business
17
(
2011
)
1
,
pp. 48-69
Persistent link: https://www.econbiz.de/10009303086
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