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~subject:"Relationship marketing"
~type_genre:"Working Paper"
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Predicting partial customer churn using Markov for discrimination for modeling first purchase sequences
Miguéis, Vera L.
;
Van den Poel, Dirk
;
Camanho, A. S.
; …
-
2012
Persistent link: https://www.econbiz.de/10009665058
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The relevant length of customer event history for churn prediction : how long is long enough?
Ballings, Michel
;
Van den Poel, Dirk
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2012
Persistent link: https://www.econbiz.de/10009665091
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Improving customer retention in financial services using kinship network information
Benoit, Dries F.
;
Van den Poel, Dirk
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2012
Persistent link: https://www.econbiz.de/10009560556
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