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subject:"Marktforschung"
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Marktforschung
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Design of experiments
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design of experiments
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Bibliography series / American Marketing Association
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Testing 1-2-3 : experimental design with applications in marketing and service operations
Ledolter, Johannes
;
Swersey, Arthur J.
-
2007
Persistent link: https://www.econbiz.de/10013533031
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A basic bibliography on experimental design in marketing
Gardner, David Morgan
;
Belk, Russell W.
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1980
Persistent link: https://www.econbiz.de/10009586171
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Experimental marketing
Davis, Edwin J.
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1970
Persistent link: https://www.econbiz.de/10004016332
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