//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Hotellerie"
~isPartOf:"Journal of marketing research : JMR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Dienstleistungsmarketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Hotellerie
Dienstleistungsmarketing
3
Services marketing
3
Beziehungsmarketing
1
Brand management
1
Consumer behaviour
1
Customer satisfaction
1
Customer value
1
Dienstleistungsqualität
1
Firm value
1
Hotel industry
1
Innovation management
1
Innovationsmanagement
1
Konsumentenverhalten
1
Kundenwert
1
Kundenzufriedenheit
1
Markenführung
1
Relationship marketing
1
Return on Investment
1
Return on investment
1
Service quality
1
Unternehmenswert
1
brand standards
1
customer retention
1
customer value
1
financial impact
1
hotel management
1
marketing return on investment
1
probability models
1
return on investment
1
service amenities
1
service marketing
1
services marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Dev, Chekitan S.
1
Hamilton, Rebecca W.
1
Rust, Roland T.
1
Wedel, Michel
1
Published in...
All
Journal of marketing research : JMR
Management in der Hotellerie und Gastronomie : betriebswirtschaftliche Grundlagen
6
Global cases on hospitality industry
3
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
3
International journal of contemporary hospitality management
3
International journal of hospitality management
3
Managing service quality : MSQ ; an international journal
3
Edition Dienstleistungsmanagement
2
Lehr- und Handbücher zu Tourismus, Verkehr und Freizeit
2
South Asian journal of management : SAJM
2
Aktuelle Entwicklungen im Dienstleistungsmarketing
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Asian journal of business ethics : AJBE
1
Australasian marketing journal
1
Berichte aus der Betriebswirtschaft
1
Cornell hospitality quarterly : CQ
1
Der Markt : international journal of marketing
1
Dienstleistungsmarketing, Kommunikationspolitik und Tourismus
1
Gabler-Edition Wissenschaft / Marktorientiertes Management
1
Global business and finance review
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
International journal of economic research
1
Journal of accounting & management information systems : JAMIS
1
Journal of hospitality marketing & management
1
Journal of international business and economics : JIBE
1
Journal of travel and tourism marketing
1
Marketing theory
1
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
1
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
1
Services marketing cases in emerging markets : an asian perspective
1
Strategic marketing management and tactics in the service industry
1
The journal of brand management : an international journal
1
The journal of services marketing
1
Tourism management : research, policies, practice
1
Tourism planning & development
1
UBS Outlook / Impulse zur Unternehmensführung
1
Zagreb international review of economics & business
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Return on service amenities
Hamilton, Rebecca W.
;
Rust, Roland T.
;
Wedel, Michel
; …
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 96-110
Persistent link: https://www.econbiz.de/10011650436
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->