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person:"Huang, Yufeng"
~subject:"Online-Handel"
~person:"Gu, Bin"
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Huang, Yufeng
Gu, Bin
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Empirical analysis of consumer behavior
Huang, Yufeng
-
2015
Persistent link: https://www.econbiz.de/10011373365
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2
The impact of external word-of-mouth sources on retailer sales of high-involvement products
Gu, Bin
;
Park, Jaehong
;
Konana, Prabhudev
- In:
Information systems research : ISR
23
(
2012
)
1
,
pp. 182-196
Persistent link: https://www.econbiz.de/10009522766
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