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type_genre:"Fallstudie"
~isPartOf:"Journal of the Academy of Business Education : JABE"
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Journal of the Academy of Business Education : JABE
Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Direct marketing and distribution : the case of Redbox
Schee, Brian A. Vander
;
Aurand, Timothy W.
;
Iacovelli, …
- In:
Journal of the Academy of Business Education : JABE
13
(
2012
)
2
,
pp. 137-149
Persistent link: https://www.econbiz.de/10009728812
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