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isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Markenartikel"
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Markenartikel
Distribution channel
57
Vertriebsweg
57
Game theory
17
Spieltheorie
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Theorie
16
Theory
16
Einzelhandel
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Retail trade
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Preismanagement
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game theory
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pricing
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Chen, Jack Xinlei
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De Kluyver, Cornelis A.
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Dhar, Tirtha
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Farris, Paul W.
1
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Narasimhan, Chakravarthi
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Narasimhan, Om
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Transportation research / E : an international journal
4
Asia Pacific journal of marketing and logistics
2
European journal of operational research : EJOR
2
International journal of production economics
2
International journal of production research
2
Journal of business research : JBR
2
Journal of retailing
2
SpringerLink / Bücher
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advancing insights on brand management
1
Applied Marketing Science /Angewandte Marketingforschung
1
Baltic Journal of Economic Studies
1
Business-to-business brand management : theory, research and executive case study exercises
1
Consumer driven electronic transformation : applying new technologies to enthuse consumers and transform the supply chain
1
Discussion paper / Centre for Economic Policy Research
1
Diskussionsbeiträge des Fachbereichs Wirtschaftswissenschaft der Universität Duisburg - Gesamthochschule
1
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
Düsseldorf working papers in applied management and economics
1
ERIM report series research in management
1
Electronic commerce research
1
European economic review : EER
1
European journal of marketing : EJM
1
Forschungsberichte des Fachbereichs Wirtschaft der Fachhochschule Düsseldorf
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Innovatives Markenmanagement
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Geistiges Eigentum und Wettbewerbsrecht : GEuWR
1
Handbuch Multi-Channel-Marketing
1
Harvard business review : HBR
1
Harvard economic studies
1
Harvard-Business-Manager : das Wissen der Besten
1
Identitätsbasierte Luxusmarkenführung : Grundlagen - Strategien - Controlling
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of industrial organization
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Johnson School Research Paper Series
1
Journal of business-to-business marketing
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Journal of international marketing
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1
National brand's response to store brands : throw in the towel or fight back?
Nasser, Sherif
;
Turcic, Danko
;
Narasimhan, Chakravarthi
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
4
,
pp. 591-608
Persistent link: https://www.econbiz.de/10009787934
Saved in:
2
An empirical investigation of private label supply by national label producers
Chen, Jack Xinlei
;
Narasimhan, Om
;
John, George
;
Dhar, …
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 738-755
Persistent link: https://www.econbiz.de/10008652588
Saved in:
3
The relationship between distribution and market share
Farris, Paul W.
- In:
Marketing science : the marketing journal of the …
8
(
1989
)
2
,
pp. 107-128
Persistent link: https://www.econbiz.de/10001090752
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