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~type_genre:"Fallstudie"
~subject:"E-commerce"
~isPartOf:"Revue française de gestion : hommes et techniques"
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Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
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MIS quarterly executive : a research journal devoted to improving practice
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La stratégie de distribution multiple : à la recherche de synergies entre canal physique et canal virtuel
Poirel, Carole
;
Bonet Fernandez, Dominique
- In:
Revue française de gestion : hommes et techniques
34
(
2008
)
182
,
pp. 155-170
Persistent link: https://www.econbiz.de/10003731833
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