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person:"Bauer, Hans H."
~person:"Kadiyali, Vrinda"
~person:"Lee San Bao, Elizabeth"
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Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
1
Information economics and policy : IEP
1
Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
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ECONIS (ZBW)
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The future of the printed book
Lee San Bao, Elizabeth
;
Ismail, Noriahni
;
Ma Saw Zarchi Tun
- In:
Understanding the interactive digital media marketplace …
,
(pp. 416-429)
.
2012
Persistent link: https://www.econbiz.de/10009413335
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2
Mit hochveredelten Printmedien ein Leseerlebnis schaffen
Bauer, Hans H.
;
Heinrich, Daniel
;
Hampel, Stefan
- In:
Erlebniskommunikation : Erfolgsfaktoren für die …
,
(pp. 251-273)
.
2011
Persistent link: https://www.econbiz.de/10009373446
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3
The effect of a magazine's free digital content on its print circulation : cannibalization of complementarity?
Simon, Daniel H.
;
Kadiyali, Vrinda
- In:
Information economics and policy : IEP
19
(
2007
)
3/4
,
pp. 344-361
Persistent link: https://www.econbiz.de/10003574960
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