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~isPartOf:"Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten"
~isPartOf:"Marketing letters : a journal of research in marketing"
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Search: subject_exact:"Duftmarketing"
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Ladengestaltung
5
Store design
5
Consumer behaviour
4
Konsumentenverhalten
4
Advertising music
2
Perception
2
Sales promotion
2
Verkaufsförderung
2
Wahrnehmung
2
Werbemusik
2
Aromastoff
1
Behaviour
1
Beziehungsmarketing
1
Bio-Lebensmittel
1
Customer satisfaction
1
Deutschland
1
Duftstoff
1
Einkaufszentrum
1
Einzelhandel
1
Erfolgsfaktor
1
Erlebnismarketing
1
Event marketing
1
Event-Marketing
1
Eye tracking
1
Fair trade
1
Fairer Handel
1
Flavour
1
Germany
1
Handelsforschung
1
Imagepolitik
1
In-store signs
1
Kundenorientierung
1
Kundenzufriedenheit
1
Ladengeschäft
1
Multimodales System
1
Musikerlebnis
1
Organic food
1
Point of sale
1
Point-of-sale
1
Preismanagement
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Herrmann, Andreas
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Khachatryan, Hayk
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Knoferle, Klemens M.
1
Landwehr, Jan Rüdiger
1
Nierop, Johannes Erjen Maurice van
1
Rihn, Alicia
1
Salzmann, Ralph
1
Sloot, Laurens M.
1
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1
Yue, Chengyan
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Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
70
Journal of retailing
27
International journal of retail & distribution management
26
Journal of business research : JBR
25
The international review of retail, distribution and consumer research
21
Psychology & marketing
11
International journal of hospitality management
8
International journal of retail and distribution management
7
Journal of marketing
7
Marketing : ZFP ; journal of research and management
7
The journal of services marketing
7
European journal of marketing : EJM
6
Handelsforschung
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of fashion marketing and management
6
The service industries journal
6
Working paper / European Institute for Advanced Studies in Management
6
European journal of operational research : EJOR
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of marketing management : MM
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Visual merchandising : the image of selling
5
Journal of advertising research
4
Journal of consumer behaviour : an international research review
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of marketing research : JMR
4
Journal of strategic marketing
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Omega : the international journal of management science
4
Review of marketing research
4
Asia Pacific journal of marketing and logistics
3
European retail research
3
Events und Erlebnis : Stand und Perspektiven der Eventforschung
3
Journal of the Academy of Marketing Science
3
Marketing intelligence & planning
3
Schriftenreihe Handel und Marketing
3
SpringerLink / Bücher
3
The IUP journal of marketing management : IJMM
3
Advanced technologies management for retailing : frameworks and cases
2
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ECONIS (ZBW)
5
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1
Visual attention, buying impulsiveness, and consumer behavior
Khachatryan, Hayk
;
Rihn, Alicia
;
Behe, Bridget
;
Hall, …
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
1
,
pp. 23-35
Persistent link: https://www.econbiz.de/10011820267
Saved in:
2
It is all in the mix : the interactive effect of music tempo and mode on in-store sales
Knoferle, Klemens M.
;
Spangenberg, Eric R.
;
Herrmann, …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 325-337
Persistent link: https://www.econbiz.de/10009530700
Saved in:
3
The relationship between in-store marketing and observed sales for organic versus fair trade products
Herpen, Erica van
;
Nierop, Johannes Erjen Maurice van
; …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 293-308
Persistent link: https://www.econbiz.de/10009530703
Saved in:
4
Multimodale Erlebnisvermittlung am Point of Sale : eine verhaltenswissenschaftliche Analyse unter besonderer Berücksichtigung der Wirkungen von Musik und Duft
Salzmann, Ralph
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003527950
Saved in:
5
Kundenorientierte Einkaufszentrengestaltung
Germelmann, Claas Christian
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001852037
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