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~person:"Arndt, Felix"
~person:"Madhavaram, Sreedhar"
~subject:"Intangible assets"
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Intangible assets
Dynamic capabilities
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Dynamische Kompetenzen
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AI-enabled marketing capabilities
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Arndt, Felix
Madhavaram, Sreedhar
Monteiro, Albertina Paula
2
Rua, Orlando Manuel Martins Marques de Lima
2
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2
Teece, David J.
2
Afshari, Leila
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Bindu Singh
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Bui Quang Thong
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Campos, Susana
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
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ECONIS (ZBW)
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Building capabilities for software development firm competitiveness : the role of intellectual capital and intra-firm relational capital
Madhavaram, Sreedhar
;
Appan, Radha
;
Manis, K. T.
; …
- In:
Information & management : the internat. journal of …
60
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014303289
Saved in:
2
Building customisation capability in B2B marketing : the role of organisational capital
Madhavaram, Sreedhar
;
Hunt, Shelby D.
;
Bicen, Pelin
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1409-1435
Persistent link: https://www.econbiz.de/10012695287
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