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Journal of marketing
SpringerLink / Bücher
25
Springer eBook Collection
16
Copyright law : a handbook of contemporary research
15
Information economics and policy : IEP
15
CESifo working papers
12
Information systems research : ISR
12
NBER working paper series
11
Journal of management information systems : JMIS
10
Working paper / National Bureau of Economic Research, Inc.
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Research
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
8
Copyright in the cultural industries
7
NBER Working Paper
7
National tax journal
7
Social sciences for a digital world: building infrastructure and databases for the future : [a selection of the contributions presented at the workshop ... in Ottawa on 6 - 8 October 1999]
7
Decision support systems : DSS ; the international journal
6
Information systems and e-business management : ISeB
6
International journal of production economics
6
Journal of business research : JBR
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Perspektiven für die Publikumszeitschrift : mit 31 Tabellen
6
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
5
CESifo economic studies : CESifo, a joint initiative of the University of Munich's Center for Economic Studies and the Ifo Institute
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Comparative advantage of manufacturing industries
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DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
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Economics letters
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Electronic commerce research and applications
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Institute for Prospective Technological Studies digital economy working paper
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International journal of intellectual property management : IJIPM
5
International journal of technology marketing : IJTMkt
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Journal of cultural economics
5
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
5
ADBI Working Paper
4
Contributions to Economics
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Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
4
Electronic markets : the international journal on networked business
4
Europäische Hochschulschriften / 5
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ECONIS (ZBW)
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1
What holds attention? : linguistic drivers of engagement
Berger, Jonah
;
Moe, Wendy W.
;
Schweidel, David A.
- In:
Journal of marketing
87
(
2023
)
5
,
pp. 793-809
Persistent link: https://www.econbiz.de/10014325449
Saved in:
2
Paywalls : monetizing online content
Pattabhiramaiah, Adithya
;
Sriram, S.
;
Manchanda, Puneet
- In:
Journal of marketing
83
(
2019
)
2
,
pp. 19-36
Persistent link: https://www.econbiz.de/10012175882
Saved in:
3
Will consumers be willing to pay more when your competitors adopt your technology? : the impacts of the supporting-firm base in markets with network effects
Wang, Qi
;
Xie, Jinhong
- In:
Journal of marketing
75
(
2011
)
5
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009297021
Saved in:
4
Moving from free to fee : how online firms market to change their business model successfully
Pauwels, Koen
;
Weiss, Allen
- In:
Journal of marketing
72
(
2008
)
3
,
pp. 14-31
Persistent link: https://www.econbiz.de/10003709040
Saved in:
5
Consumer file sharing of motion pictures
Hennig-Thurau, Thorsten
;
Henning, Victor
;
Sattler, Henrik
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 1-18
Persistent link: https://www.econbiz.de/10003564816
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