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~person:"Pham, Michel T."
~subject:"Persönlichkeitspsychologie"
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Persönlichkeitspsychologie
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Pham, Michel T.
Dufwenberg, Martin
9
Battigalli, Pierpaolo
8
Smith, Alec
6
Williams, Patti
6
Bagozzi, Richard P.
5
Schils, Trudie
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Septianto, Felix
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Wehner, Caroline
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Arnold, Rolf
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Coleman, Nicole Verrochi
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Lindebaum, Dirk
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Orth, Ulrich R.
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Stephen, Andrew T.
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Usman, Osly
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Badgaiyan, Anant Jyoti
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Humphrey, Ronald H.
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Ilies, Remus
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Laucht, Manfred
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
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ECONIS (ZBW)
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The influence of ad-evoked feelings on brand evaluations : empirical generalizations from consumer responses to more than 1000 TV commercials
Pham, Michel T.
;
Geuens, Maggie
;
Pelsmacker, Patrick de
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
4
,
pp. 383-394
Persistent link: https://www.econbiz.de/10010223386
Saved in:
2
Consumers’ trust in feelings as information
Avnet, Tamar
;
Pham, Michel T.
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
4
,
pp. 720-735
Persistent link: https://www.econbiz.de/10009686808
Saved in:
3
Feeling the future : the emotional oracle effect
Pham, Michel T.
;
Lee, Leonard
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 461-477
Persistent link: https://www.econbiz.de/10009658075
Saved in:
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