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~isPartOf:"Business-to-Business-Kommunikation : neue Entwicklungen im B2B-Marketing"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~subject:"Kompetenz"
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Business-to-Business-Kommunikation : neue Entwicklungen im B2B-Marketing
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Kommunikationstrategien und -Instrumente für Vertrauens- und Erfahrungsgüter
Manschwetus, Uwe
;
Gruzewski, Nadja
- In:
Business-to-Business-Kommunikation : neue Entwicklungen …
,
(pp. 31-51)
.
2001
Persistent link: https://www.econbiz.de/10001633008
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