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~person:"Liu, Yizao"
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Liu, Yizao
Frisvold, David E.
18
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Agricultural and resource economics review : ARER
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Marketing letters : a journal of research in marketing
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The impact of social media conversations on consumer brand choices
Liu, Yizao
;
Lopez, Rigoberto A.
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10011443998
Saved in:
2
TV advertising spillovers and demand for private labels : the case of carbonated soft drinks
Lopez, Rigoberto A.
;
Liu, Yizao
;
Zhu, Chen
- In:
Applied economics
47
(
2015
)
25/27
,
pp. 2563-2576
Persistent link: https://www.econbiz.de/10010519658
Saved in:
3
The impact of four alternative policies to decrease soda consumption
Liu, Yizao
;
Lopez, Rigoberto A.
;
Zhu, Chen
- In:
Agricultural and resource economics review : ARER
43
(
2014
)
1
,
pp. 53-68
Persistent link: https://www.econbiz.de/10010367514
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