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Search: subject_exact:"Erfrischungsgetränkeindustrie"
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Soft drink industry
21
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21
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6
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6
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6
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ECONIS (ZBW)
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1
Fritz gegen Goliath : wie man aus dem Nichts ein erfolgreiches Unternehmen schafft : die Fritz-Kola Story
Wiegert, Mirco Wolf
-
2021
Persistent link: https://www.econbiz.de/10012513172
Saved in:
2
Gestión de proyectos de tecnología con equipos distribuidos geográficamente en distintos países (virtual teams)
Addati, Gastón A.
-
2013
Persistent link: https://www.econbiz.de/10010222371
Saved in:
3
Corporate social responsibility does not avert the tragedy of the commons : case study: Coca-Cola India
Karnani, Aneel Gobindram
-
2013
Persistent link: https://www.econbiz.de/10010211751
Saved in:
4
Corporate social responsibility does not avert the tragedy of the commons : case study ; Coca-Cola India
Karnani, Aneel Gobindram
-
2012
Persistent link: https://www.econbiz.de/10009520081
Saved in:
5
The Coca-Cola company : the skinny on a big fat problem
Rapuzzi, Marshel
- In:
Ethics in marketing : international cases and perspectives
,
(pp. 143-149)
.
2017
Persistent link: https://www.econbiz.de/10011609792
Saved in:
6
SodaStream’s CEO on turning a banned Super Bowl ad into marketing gold
Birnbaum, Daniel
- In:
Harvard business review : HBR
92
(
2014
)
1/2
,
pp. 39-42
Persistent link: https://www.econbiz.de/10010235447
Saved in:
7
Werbung gegen Pepsi und Coke
Birnbaum, Daniel
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
4
,
pp. 70-77
Persistent link: https://www.econbiz.de/10010256906
Saved in:
8
Supply chain collaboration for improved forecast accuracy of promotional sales
Ramanathan, Usha
- In:
International journal of operations & production …
32
(
2012
)
6
,
pp. 676-695
Persistent link: https://www.econbiz.de/10009559628
Saved in:
9
Identifying demand factors for promotional planning and forecasting : a case of a soft drink company in the UK
Ramanathan, Usha
;
Muyldermans, Luc
- In:
International journal of production economics
128
(
2010
)
2
,
pp. 538-545
Persistent link: https://www.econbiz.de/10008747594
Saved in:
10
Brands as ideological symbols : the Cola wars
Aggarwal, Praveen
;
Knudsen, Kjell
;
Maamoun, Ahmed
- In:
Journal of business case studies
5
(
2009
)
2
,
pp. 27-33
Persistent link: https://www.econbiz.de/10003825946
Saved in:
11
innocent : values and value
Grayson, David
;
Brown, Robert
- In:
Mainstreaming corporate responsibility
,
(pp. 311-331)
.
2009
Persistent link: https://www.econbiz.de/10003855381
Saved in:
12
Coopetition and business model change : a case-based framework of coopetition-driven effects
Bonel, Elena
;
Rocco, Elena
- In:
Coopetition strategy : theory, experiments and cases
,
(pp. 191-218)
.
2009
Persistent link: https://www.econbiz.de/10003858676
Saved in:
13
Cadbury Schweppes : 2006 CSR report ; our CSR vision and strategy
In:
The corporate social responsibility reader
,
(pp. 223-228)
.
2008
Persistent link: https://www.econbiz.de/10003683935
Saved in:
14
"Beeing hopeful" oder wie die Biene zum Corporate Weblog kommt : sprachliche, inhaltliche und gestalterische Mittel der Interaktivität
Janoschka, Anja
- In:
Anspruchsgruppenorientierte Kommunikation : neue …
,
(pp. 85-106)
.
2008
Persistent link: https://www.econbiz.de/10003759649
Saved in:
15
Coca-Cola India in 2003
In:
Case studies on MNCs in India
,
(pp. 3-18)
.
2007
Persistent link: https://www.econbiz.de/10003737777
Saved in:
16
Coke and Pepsi in India : pesticides in carbonated beverages
In:
Case studies on MNCs in India
,
(pp. 125-138)
.
2007
Persistent link: https://www.econbiz.de/10003737792
Saved in:
17
Coca-Cola India in 2004 : marketing strategy
In:
Case studies on MNCs in India
,
(pp. 271-295)
.
2007
Persistent link: https://www.econbiz.de/10003737807
Saved in:
18
Managing with complexity, uncertainty and ambiguity
Herrmann, Keith
- In:
Trading places : SMEs in the global economy : a …
,
(pp. 103-131)
.
2007
Persistent link: https://www.econbiz.de/10003511240
Saved in:
19
Kelterei Walther : bekannt durch das Saftblog
Sulzer, Karolin
- In:
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und …
,
(pp. 124-139)
.
2007
Persistent link: https://www.econbiz.de/10003594191
Saved in:
20
Coca-Cola India in 2004 marketing strategy
In:
MNCs in India : issues and challenges
,
(pp. 116-143)
.
2006
Persistent link: https://www.econbiz.de/10003733194
Saved in:
21
A case study for international antitrust : Pepsi versus Coke
Hamilton, Lynda S.
;
Flecher, Leslie B.
- In:
Journal of euromarketing
13
(
2004
)
2/3
,
pp. 125-142
Persistent link: https://www.econbiz.de/10002378729
Saved in:
22
General bottlers case study
Estrin, Saul
;
Hughes, Kirsty
;
Todd, Sarah
-
1996
Persistent link: https://www.econbiz.de/10001458883
Saved in:
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