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person:"Atwal, Glyn"
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Atwal, Glyn
Zanger, Cornelia
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Drengner, Jan
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Nufer, Gerd
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Luppold, Stefan
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Fairley, Sheranne
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Jahn, Steffen
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Finney, R. Zachary
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Gaus, Hansjörg
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The journal of brand management : an international journal
2
Luxury marketing : a challenge for theory and practice
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Strategic change
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ECONIS (ZBW)
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Entrepreneurial responses to Covid-19 : the use of digital brand marketing events in the craft alcohol sector
Williams, Alistair
;
Atwal, Glyn
;
Bryson, Douglas
- In:
Strategic change
33
(
2024
)
1
,
pp. 23-33
Persistent link: https://www.econbiz.de/10014468971
Saved in:
2
The hedonistic consumption of luxury and iconic wines
Williams, Alistair
;
Atwal, Glyn
- In:
Luxury marketing : a challenge for theory and practice
,
(pp. 379-393)
.
2013
Persistent link: https://www.econbiz.de/10009667666
Saved in:
3
Is this Shangri-La? : the case for authenticity in the Chinese and Indian hospitality industry
Atwal, Glyn
;
Williams, Alistair
- In:
The journal of brand management : an international journal
19
(
2011/12
)
5
,
pp. 405-413
Persistent link: https://www.econbiz.de/10009511234
Saved in:
4
Luxury brand marketing - the experience is everything!
Atwal, Glyn
;
Williams, Alistair
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 338-346
Persistent link: https://www.econbiz.de/10003847253
Saved in:
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