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~isPartOf:"Brand the Future : systematische Markenentwicklung im B2B"
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B-to-B-Marketing
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STILL GmbH <Hamburg>
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Brand the Future : systematische Markenentwicklung im B2B
Journal of business research : JBR
34
Journal of behavioral decision making
21
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Journal of retailing and consumer services
13
Psychology & marketing
10
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
8
Eye Tracking in der Sport- und Veranstaltungsbranche
7
International journal of advertising : the review of marketing communications
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Judgment and Decision Making
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Games and economic behavior
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Journal of economic behavior & organization : JEBO
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Journal of the Economic Science Association : a companion journal to Experimental economics
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Electronic commerce research
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of advertising research
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Journal of management information systems : JMIS
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Journal of marketing research
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Behavioral research in accounting
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Experimental economics : a journal of the Economic Science Association
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HEC Paris research paper series
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Network Intelligence Studies
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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SpringerLink / Bücher
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The journal of brand management : an international journal
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Tourism management : research, policies, practice
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Applied economics letters
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Asia Pacific journal of marketing and logistics
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CrossCultural Management Journal
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Discussion Papers of the Max Planck Institute for Research on Collective Goods
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Discussion papers of the Max Planck Institute for Research on Collective Goods
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Duesseldorf Working Papers in Applied Management and Economics
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Düsseldorf Working Papers in Applied Management and Economics
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Wahrnehmung im Fokus : der STILL PartnerPlan
Gey, Thomas
;
Meurant, Manuel
- In:
Brand the Future : systematische Markenentwicklung im B2B
,
(pp. 109-119)
.
2017
Persistent link: https://www.econbiz.de/10011565738
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