//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of strategic marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fast moving consumer goods"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand
1
Brand image
1
Brand management
1
Consumer behaviour
1
Consumer goods industry
1
Konsumentenverhalten
1
Konsumgüterindustrie
1
Markenartikel
1
Markenführung
1
Markenimage
1
brand portfolio management
1
brand sturcture
1
fast-moving consumer goods
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Laforet, Sylvie
1
Published in...
All
Journal of strategic marketing
European Journal of Marketing
7
International Journal of Retail & Distribution Management
7
Journal of Product & Brand Management
6
International Journal of Physical Distribution & Logistics Management
4
International Journal of Logistics Economics and Globalisation
3
Marketing Intelligence & Planning
3
Australasian marketing journal
2
Cuadernos de Gestión
2
Folia Oeconomica Stetinensia
2
International Journal of Agricultural Resources, Governance and Ecology
2
International Journal of Operations & Production Management
2
Journal of retailing and consumer services
2
Marken- und Produktmanagement
2
Omega : the international journal of management science
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
2012 International European Forum, February 13-17, 2012, Innsbruck-Igls, Austria
1
Academy of Management journal : AMJ
1
Active Citizenship by Knowledge Management & Innovation: Proceedings of the Management, Knowledge and Learning International Conference 2013
1
Africa journal of management
1
Arab economic and business journal
1
Asia Pacific Journal of Marketing and Logistics
1
Benchmarking : an international journal ; BIJ
1
Benchmarking: An International Journal
1
Business Logistics in Modern Management
1
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
1
China-focused cases : selected winners of the CEIBS global case contest
1
Cogent Business & Management
1
Cogent business & management
1
Corporate Communications: An International Journal
1
ERIM Report Series Research in Management
1
Economics and Applied Informatics
1
Efficiency in sustainable supply chain
1
Ethnische Zielgruppen: ein ungenutztes Potenzial : Bericht der GfK-Tagung vom 5. Juli 2013 im Nürnberg Convention Center NCC Ost ; [GfK-Tagung 2013]
1
EuroMed Journal of Business
1
Gabler Edition Wissenschaft / Marken- und Produktmanagement
1
Global journal of business management : GJBM
1
Human resource management journal
1
Interfaces : the INFORMS journal on the practice of operations research
1
International Journal of Applied Management Science
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managing brand portfolios : audit of leading grocery supplier brands 2004 to 2012
Laforet, Sylvie
- In:
Journal of strategic marketing
23
(
2015
)
1
,
pp. 72-89
Persistent link: https://www.econbiz.de/10011297674
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->