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subject:"United Kingdom"
~subject:"Fernsehwerbung"
~isPartOf:"Annals of the Institute of Social Science"
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United Kingdom
Fernsehwerbung
1985
1
Consumer electronics industry
1
Deutschland
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Fernsehen
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Germany
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Großbritannien
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Japan
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Multinationales Unternehmen
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Soni-KK
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Television
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Abō, Tetsuo
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Annals of the Institute of Social Science
European journal of marketing : EJM
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Journal of marketing communications
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The economic journal : the journal of the Royal Economic Society
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Industrielle Beziehungen : Zeitschrift für Arbeit, Organisation und Management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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JMM : the international journal on media management
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Journal of advertising research
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Journal of marketing research : JMR
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Journal of promotion management : JPM
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Journal of sports economics
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Journal of the Academy of Marketing Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
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P / the Rand Corporation
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Strategien erfolgreicher TV-Marken : eine internationale Analyse
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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The journal of media economics
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Working papers in economics
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A blueprint book
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Advertising in a multimedia age
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Angewandte Medienforschung
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Angewandte Medienforschung : Schriftenreihe für die Kommunikationswissenschaft
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Asian economic journal : journal of the East Asian Economic Association
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Business history review
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CESifo Working Paper
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A report of on-the-spot observations of Sony's four major color TV plants in the United States, Great Britain, West Germany and Japan : their similarities and differences
Abō, Tetsuo
- In:
Annals of the Institute of Social Science
29
(
1988
),
pp. 21-59
Persistent link: https://www.econbiz.de/10001076238
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