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~subject:"Mediennutzung"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
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Search: subject_exact:"Fernsehsender"
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Mediennutzung
Fernsehsender
136
Television industry
136
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19
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The journal of media economics
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Review of industrial organization : RIO
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ECONIS (ZBW)
9
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1
The effects of introducing advertising in pay TV : a model of asymmetric competition between pay TV and free TV
Dietl, Helmut
;
Lang, Markus
;
Lin, Panlang
- In:
The B.E. journal of theoretical economics
23
(
2023
)
1
,
pp. 291-326
Persistent link: https://www.econbiz.de/10013555574
Saved in:
2
The effects of first and second screen marketing on TV viewing activity
Hoeck, Lena
;
Spann, Martin
- In:
The journal of media economics
32
(
2019
)
3/4
,
pp. 82-98
Persistent link: https://www.econbiz.de/10012588690
Saved in:
3
Does television entry decrease the number of movie theaters?
Gil, Ricard
;
Gutierrez-Navratil, Fernanda
- In:
Economic inquiry : journal of the Western Economic …
55
(
2017
)
2
,
pp. 736-756
Persistent link: https://www.econbiz.de/10011723329
Saved in:
4
Equilibria in a random viewer model of television broadcasting
Hansen, Bodil O.
;
Keiding, Hans
- In:
The journal of media economics
27
(
2014
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10010356834
Saved in:
5
A network analytic approach to understanding cross-platform audience behavior
Ksiazek, Thomas B.
- In:
The journal of media economics
24
(
2011
)
4
,
pp. 237-251
Persistent link: https://www.econbiz.de/10009507439
Saved in:
6
Brand personality and its impact on brand feelings : a study among young television viewers
Rathnayake, C. V.
- In:
South Asian journal of management : SAJM
15
(
2008
)
2
,
pp. 7-24
Persistent link: https://www.econbiz.de/10003785564
Saved in:
7
Tendenzen im Zuschauerverhalten : Fernsehgewohnheiten und Fernsehreichweiten im Jahr 2007
Zubayr, Camille
;
Gerhard, Heinz
- In:
Media-Perspektiven
(
2008
)
3
,
pp. 106-119
Persistent link: https://www.econbiz.de/10003677786
Saved in:
8
Why is this show so dumb? : Advertising revenue and program content of network television
Brown, Keith
;
Cavazos, Roberto
- In:
Review of industrial organization : RIO
27
(
2005
)
1
,
pp. 17-34
Persistent link: https://www.econbiz.de/10003004864
Saved in:
9
TV-broadcasting competition and advertising
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
1999
Persistent link: https://www.econbiz.de/10001446752
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