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~person:"Chan, Kara"
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Fernsehwerbung
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Television advertising
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Advertising effects
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China
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Gender
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Geschlecht
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Chan, Kara
Nilssen, Tore
21
Sørgard, Lars
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Kind, Hans Jarle
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Bellman, Steven
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Wilbur, Kenneth C.
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Varan, Duane
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Pelsmacker, Patrick de
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Bakir, Aysen
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Cantoni, Davide
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Jin, Ginger Zhe
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Tekin, Erdal
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Verhellen, Yann
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Kyhl, Søren
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Lin, Panlang
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Deer, Lachlan
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International advertising and communication : current insights and empirical findings
2
Young consumers : insight and ideas for responsible marketers
1
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ECONIS (ZBW)
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1
Influence of television advertising on adolescents in China : an urban-rural comparison
Chan, Kara
;
Cai, Xiao
- In:
Young consumers : insight and ideas for responsible …
10
(
2009
)
2
,
pp. 133-145
Persistent link: https://www.econbiz.de/10003860012
Saved in:
2
A gender portrayal of children's television commercials in mainland China
Wong, Krystie
;
Chan, Kara
- In:
International advertising and communication : current …
,
(pp. 319-341)
.
2006
Persistent link: https://www.econbiz.de/10003378136
Saved in:
3
Gender portrayals and the gender of nations : an extended study in Asian cultures
Moon, Young Sook
;
Chan, Kara
- In:
International advertising and communication : current …
,
(pp. 343-357)
.
2006
Persistent link: https://www.econbiz.de/10003378188
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