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~isPartOf:"Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows"
~isPartOf:"Journal of retailing and consumer services"
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Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
Journal of retailing and consumer services
Handbook on the economics of leisure
24
Tourism management : research, policies, practice
24
Advances in hospitality and leisure
19
International journal of hospitality management
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
International journal of leisure and tourism marketing : IJLTM
10
Journal of travel and tourism marketing
9
Journal of vacation marketing : an international journal
8
International journal of contemporary hospitality management
7
Tourism economics : the business and finance of tourism and recreation
7
Tourism management perspectives : TMP
7
Journal of hospitality marketing & management
6
Ökonomie, Qualität und Management von Unterhaltungsmedien
6
Geographie der Freizeit und des Tourismus : Bilanz und Ausblick
5
Journal of business research : JBR
5
Journal of cultural economics
5
The service industries journal
5
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
Applied economics
4
Discussion paper
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Discussion paper series / IZA
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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NBER Working Paper
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NBER working paper series
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Sage library of tourism, hospitality and leisure
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Sport tourism : concepts and theories
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Tourism and hospitality research : the surrey quarterly review
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Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
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Journal of hospitality and tourism insights
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Journal of revenue and pricing management
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Journal of vacation marketing
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Marketing intelligence & planning
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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1
Social media sentimentas an additional performance measure? : examples from iconic theme park destinations
Olynk, Nicole J.
;
Cir, Courtney
;
Clifford, McKenna
; …
- In:
Journal of retailing and consumer services
56
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012389865
Saved in:
2
Why visit theme parks? : a leisure constraints and perceived authenticity perspective
Tan, Wee Kheng
;
Huang, Shih-Yin
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012304020
Saved in:
3
How in-store educational and entertaining events influence shopper satisfaction
Sands, Sean
;
Oppewal, Harmen
;
Beverland, Michael
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 9-20
Persistent link: https://www.econbiz.de/10010503939
Saved in:
4
Visitors' strategic anticipation of crowding in scarce recreational resources
Han, Qi
;
Dellaert, Benedict G. C.
;
Raaij, Willem Fred van
; …
- In:
Journal of retailing and consumer services
17
(
2010
)
6
,
pp. 449-456
Persistent link: https://www.econbiz.de/10008696012
Saved in:
5
Brand Parks als Weiterentwicklung des Event-Marketings
Nufer, Gerd
- In:
Schauplätze dreidimensionaler Markeninszenierung : …
,
(pp. 157-166)
.
2008
Persistent link: https://www.econbiz.de/10003742845
Saved in:
6
Markenbildung durch Markenparks
Pflaum, Dieter
- In:
Schauplätze dreidimensionaler Markeninszenierung : …
,
(pp. 167-176)
.
2008
Persistent link: https://www.econbiz.de/10003742846
Saved in:
7
Markenparks : dreidimensionale Markenerlebniswelten
Binder, Alexander
- In:
Schauplätze dreidimensionaler Markeninszenierung : …
,
(pp. 177-189)
.
2008
Persistent link: https://www.econbiz.de/10003742847
Saved in:
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