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subject:"Consumer behaviour"
~person:"Bae, Joonheui"
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Consumer behaviour
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Bae, Joonheui
So, Kevin Kam Fung
5
Choi, Tsan-Ming
4
Ertz, Myriam
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Farajallah, Mehdi
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Hartl, Barbara
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Asia Pacific journal of marketing and logistics
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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The nudge effect to change the previous users' misbehaviors to stewardship behavior in personal mobility platforms
Bae, Sung Hun
;
Bae, Joonheui
;
Jo, Seonggeun
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 756-772
Persistent link: https://www.econbiz.de/10014486777
Saved in:
2
Diffusion of moral behavior on a collaborative consumption platform : dual mechanisms of deindividuation and self-presentation
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10014251310
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