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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations"
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European journal of marketing : EJM
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
Journal of cultural economics
51
The journal of media economics
31
Journal of business research : JBR
17
Journal of travel and tourism marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Applied economics letters
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International journal of arts management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Information economics and policy : IEP
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Journal of media business studies
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Marketing letters : a journal of research in marketing
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Journal of the Academy of Marketing Science
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Journal of promotion management : JPM
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1
Financial slack, strategy, and competition in movie distribution
Natividad, Gabriel
- In:
Organization science : a journal of the Institute for …
24
(
2013
)
3
,
pp. 846-864
Persistent link: https://www.econbiz.de/10009756123
Saved in:
2
Social learning and network externalities in decision making
Huang, Dongling
;
Markovitch, Dmitri G.
;
Ying, Yuanping
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 157-176
Persistent link: https://www.econbiz.de/10011626458
Saved in:
3
Always playable : recombining routines for creative efficiency at Ubisoft Montreal's video game studio
Cohendet, Patrick S.
;
Simon, Laurent O.
- In:
Organization science : a journal of the Institute for …
27
(
2016
)
3
,
pp. 614-632
Persistent link: https://www.econbiz.de/10011503282
Saved in:
4
Consumers' pre-launch awareness and preference on movie sales
Moon, Sangkil
;
Kim, Junhee
;
Bayus, Barry L.
;
Yi, Youjae
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 1024-1046
Persistent link: https://www.econbiz.de/10011529759
Saved in:
5
The effect of product placements on the evaluation of movies
Meyer, Jeffrey
;
Song, Reo
;
Ha, Kyoungnam
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 530-549
Persistent link: https://www.econbiz.de/10011574462
Saved in:
6
Alliance partners and firm capability : evidence from the motion picture industry
Vandaie, Ramin
;
Zaheer, Akbar
- In:
Organization science : a journal of the Institute for …
26
(
2015
)
1
,
pp. 22-36
Persistent link: https://www.econbiz.de/10010496823
Saved in:
7
A view to a brand : introducing the film brandscape
O'Reilly, Daragh
;
Kerrigan, Finola
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 769-789
Persistent link: https://www.econbiz.de/10009763992
Saved in:
8
The heterogeneous effect of WOM on product sales : why the effect of WOM valence is mixed?
Yang, Joonhyuk
;
Kim, Wonjoon
;
Amblee, Naveen
;
Jeong, …
- In:
European journal of marketing : EJM
46
(
2012
)
11/12
,
pp. 1523-1538
Persistent link: https://www.econbiz.de/10009678597
Saved in:
9
The ratings game : asymmetry in classification
Waguespack, David M.
;
Sorenson, Olav
- In:
Organization science : a journal of the Institute for …
22
(
2011
)
3
,
pp. 541-553
Persistent link: https://www.econbiz.de/10009159744
Saved in:
10
A core/periphery perspective on individual creative performance : social networks and cinematic achievements in the Hollywood film industry
Cattani, Gino
;
Ferriani, Simone
- In:
Organization science : a journal of the Institute for …
19
(
2008
)
6
,
pp. 824-844
Persistent link: https://www.econbiz.de/10003789673
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