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Film industry
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2000-2001
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Ho, Jason Y. C.
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Kadiyali, Vrinda
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Journal of marketing research : JMR
Journal of cultural economics
52
The journal of media economics
31
Strategisches Management für Film- und Fernsehproduktionen : Herausforderungen, Optionen, Kompetenzen
26
Journal of business research : JBR
17
Journal of travel and tourism marketing
17
NBER working paper series
17
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Working paper / National Bureau of Economic Research, Inc.
16
NBER Working Paper
15
Applied economics letters
14
International journal of arts management
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Applied economics
11
Business of bollywood : the changing dimensions
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Information economics and policy : IEP
10
Journal of media business studies
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Marketing letters : a journal of research in marketing
10
Journal of marketing
9
Journal of the Academy of Marketing Science
9
Psychology & marketing
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SpringerLink / Bücher
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Creative industries and developing countries : voice, choice and economic growth
8
Industry and innovation
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Journal of promotion management : JPM
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Trade information bulletin
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Kom / Kommission der Europäischen Gemeinschaften
7
Working paper series
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Business history
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Economic history working papers / LSE, Economic History Department
6
Economic research
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Harvard business review : HBR
6
International Perspectives on Business Innovation and Disruption in the Creative Industries : Film, Video and Photography
6
International journal of industrial organization
6
Journal of global fashion marketing : JGfM
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KulturKommerz
6
Reports and papers on mass communication
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Review of industrial organization : RIO
6
Schriftenreihe zur Film-, Fernseh- und Multimediaproduktion
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The journal of law & economics
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ECONIS (ZBW)
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1
An empirical study of uniform and differential pricing in the movie theatrical market
Ho, Jason Y. C.
;
Liang, Yitian
;
Weinberg, Charles B.
; …
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 414-431
Persistent link: https://www.econbiz.de/10011878752
Saved in:
2
The effects of shared consumption on product life cycles and advertising effectiveness : the case of the motion picture market
Delre, Sebastiano A.
;
Broekhuizen, Thijs L. J.
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
4
,
pp. 608-627
Persistent link: https://www.econbiz.de/10011537822
Saved in:
3
Brain responses to movie trailers predict individual preferences for movies and their population-wide commercial success
Boksem, Maarten A. S.
;
Smidts, Ale
- In:
Journal of marketing research : JMR
52
(
2015
)
4
,
pp. 482-492
Persistent link: https://www.econbiz.de/10011337509
Saved in:
4
Modeling multichannel home video demand in the US motion picture industry
Mukherjee, Anirban
;
Kadiyali, Vrinda
- In:
Journal of marketing research : JMR
48
(
2011
)
6
,
pp. 985-995
Persistent link: https://www.econbiz.de/10010217425
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