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~person:"Fu, Frank Q."
~person:"Farah, Maya F."
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Fu, Frank Q.
Farah, Maya F.
Han, Heesup
11
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The international journal of bank marketing : IJBM
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Application of the theory of planned behavior to customer switching intentions in the context of bank consolidations
Farah, Maya F.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 147-172
Persistent link: https://www.econbiz.de/10011617869
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2
Consumers' switching motivations and intention in the case of bank mergers : a cross-cultural study
Farah, Maya F.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 254-274
Persistent link: https://www.econbiz.de/10011707780
Saved in:
3
The moderating effect of perceived product innovativeness and product knowledge on new product adoption : an integrated model
Fu, Frank Q.
;
Elliott, Michael T.
- In:
Journal of marketing theory and practice
21
(
2013
)
3
,
pp. 257-272
Persistent link: https://www.econbiz.de/10009787447
Saved in:
4
The Arab consumer boycott of American products : motives and intentions
Farah, Maya F.
- In:
Handbook of Islamic marketing
,
(pp. 393-417)
.
2011
Persistent link: https://www.econbiz.de/10009349637
Saved in:
5
Exploring consumer boycott intelligence using a socio-cognitive approach
Farah, Maya F.
;
Newman, Andrew J.
- In:
Journal of business research : JBR
63
(
2010
)
4
,
pp. 347-355
Persistent link: https://www.econbiz.de/10003962253
Saved in:
6
Motivating salespeople to sell new products : the relative influence of attitudes, subjective norms, and self-efficacy
Fu, Frank Q.
;
Richards, Keith A.
;
Hughes, Douglas E.
; …
- In:
Journal of marketing
74
(
2010
)
6
,
pp. 61-76
Persistent link: https://www.econbiz.de/10008702743
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