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~type_genre:"Aufsatz im Buch"
~isPartOf:"Green advertising and the reluctant consumer"
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Green advertising and the reluctant consumer
Business analytics and cyber security management in organizations
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Challenges of the global economy : some Indonesian issues
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E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
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First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
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Green marketing and environmental responsibility in modern corporations
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LISS 2012 ; Vol. 2
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Marketing Erneuerbarer Energien : Grundlagen, Geschäftsmodelle, Fallbeispiele
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Modern banking : applied theory and practice
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The Routledge companion to consumer behavior
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The economics of information security and privacy : [this volume contains a selection of 13 revised contributions to the 11th WEIS, which took place in Berlin, Germany, on 25 - 26 June 2012.]
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
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Contemporary issues in taxation research ; Volume 2
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Cooperation in Value-Creating Networks : Relational Perspectives on Governing Social and Economic Value Creation in the 21st Century
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Corporate Governance, Sustainability, and Information Systems in the Aviation Sector, Volume I
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Handbook of Islamic marketing
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Factors affecting skepticism toward green advertising
Paço, Arminda M. Finisterra do
;
Reis, Rosa
- In:
Green advertising and the reluctant consumer
,
(pp. 123-131)
.
2014
Persistent link: https://www.econbiz.de/10010399373
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