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~subject:"Brand image"
~type_genre:"Aufsatz in Zeitschrift"
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Brand image
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Get the picture? : visual servicescapes and self-image congruity
Breazeale, Michael
;
Ponder, Nicole
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 839-846
Persistent link: https://www.econbiz.de/10009756901
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2
Tourism policy and destination marketing in developing countries : the chain of influence
Kokkranikal, Jithendran
;
Cronje, Paul
;
Butler, Richard W.
- In:
Tourism planning & development
8
(
2011
)
4
,
pp. 359-380
Persistent link: https://www.econbiz.de/10009407614
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3
Postcards as affective image makers: an idle agent in destination marketing
Yüksel, Atila
;
Akgül, Olcay
- In:
Tourism management : research, policies, practice
28
(
2007
)
3
,
pp. 714-725
Persistent link: https://www.econbiz.de/10003449871
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