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~subject:"Brand management"
~type_genre:"Working Paper"
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Influencer Marketing: Eine empirische Multimethodenanalyse zur Markenwahrnehmung von Sportmodenherstellern auf Instagram
Parth, Mona
;
Kraft, Patricia
;
Raif, Hanna
-
2017
Persistent link: https://www.econbiz.de/10011859760
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