//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bonfrer, Andre"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Freizeitpark"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Freizeitwirtschaft
2
Internet marketing
2
Leisure industries
2
Online-Marketing
2
Advertising effects
1
Beziehungsmarketing
1
Consumer behaviour
1
Customer value
1
E-Mail
1
E-mail
1
Konsumentenverhalten
1
Kundenwert
1
Marketing management
1
Marketingmanagement
1
Relationship marketing
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bonfrer, Andre
Vogel, Harold L.
15
Chen, Joseph S.
11
Chen, Joseph
8
Milman, Ady
7
Cameron, Samuel
6
Kopytov, Alexandr
6
Steinecke, Albrecht
6
Taschereau-Dumouchel, Mathieu
6
Brodeur, Abel
5
Fox, Mark
5
Lekfuangfu, Warn N.
5
Roberts, Kenneth
5
Sørensen, Flemming
5
Torres, Edwin N.
5
Zylberberg, Yanos
5
Amegashie, J. Atsu
4
Bakker, Gerben
4
Becker, Christoph
4
Durante, Ruben
4
Georges-Kot, Simon
4
Goux, Dominique
4
Hartmann, Rainer
4
Helmer-Denzel, Andrea
4
Hennig-Thurau, Thorsten
4
Hughes, Paul
4
Li, Xiang
4
Maurin, Eric
4
Pinotti, Paolo
4
Rajagopal
4
Roussanov, Nikolai
4
Schäfer, Hubert
4
Tesei, Andrea
4
Weed, Mike
4
Bertini, Marco
3
Budzinski, Oliver
3
Candela, Guido
3
Castellani, Massimiliano
3
Cornelis, Pieter C. M.
3
Costa, Dora L.
3
Das, Subhankar
3
more ...
less ...
Published in...
All
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Real-time evaluation of e-mail campaign performance
Bonfrer, Andre
;
Drèze, Xavier
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 251-263
Persistent link: https://www.econbiz.de/10003843298
Saved in:
2
An empirical investigation of the impact of communication timing on customer equity
Drèze, Xavier
;
Bonfrer, Andre
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
1
,
pp. 36-50
Persistent link: https://www.econbiz.de/10003736334
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->