//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Bonfrer, Andre"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Funfair"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Freizeitwirtschaft
2
Internet marketing
2
Leisure industries
2
Online-Marketing
2
Advertising effects
1
Beziehungsmarketing
1
Consumer behaviour
1
Customer value
1
E-Mail
1
E-mail
1
Konsumentenverhalten
1
Kundenwert
1
Marketing management
1
Marketingmanagement
1
Relationship marketing
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bonfrer, Andre
Vogel, Harold L.
15
Chen, Joseph S.
11
Chen, Joseph
8
Milman, Ady
7
Cameron, Samuel
6
Kopytov, Alexandr
6
Taschereau-Dumouchel, Mathieu
6
Brodeur, Abel
5
Fox, Mark
5
Lekfuangfu, Warn N.
5
Roberts, Kenneth
5
Steinecke, Albrecht
5
Sørensen, Flemming
5
Torres, Edwin N.
5
Zylberberg, Yanos
5
Amegashie, J. Atsu
4
Bakker, Gerben
4
Becker, Christoph
4
Durante, Ruben
4
Georges-Kot, Simon
4
Goux, Dominique
4
Hartmann, Rainer
4
Helmer-Denzel, Andrea
4
Hennig-Thurau, Thorsten
4
Hughes, Paul
4
Li, Xiang
4
Maurin, Eric
4
Pinotti, Paolo
4
Rajagopal
4
Roussanov, Nikolai
4
Tesei, Andrea
4
Weed, Mike
4
Bertini, Marco
3
Budzinski, Oliver
3
Candela, Guido
3
Castellani, Massimiliano
3
Cornelis, Pieter C. M.
3
Costa, Dora L.
3
Das, Subhankar
3
Demir, Ender
3
more ...
less ...
Published in...
All
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Real-time evaluation of e-mail campaign performance
Bonfrer, Andre
;
Drèze, Xavier
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 251-263
Persistent link: https://www.econbiz.de/10003843298
Saved in:
2
An empirical investigation of the impact of communication timing on customer equity
Drèze, Xavier
;
Bonfrer, Andre
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
1
,
pp. 36-50
Persistent link: https://www.econbiz.de/10003736334
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->