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~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~subject:"Web 2.0-Technologien"
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Wissensmanagement, Wissenstransfer, Wissensnetzwerke : Konzepte, Methoden und Erfahrungen
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The effects of visual information in eWOM communication
Lin, Tom M. Y.
;
Lu, Kuan-yi
;
Wu, Jia-jhou
- In:
Journal of research in interactive marketing : …
6
(
2012
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10009571582
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