//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Dutta, Sujay"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Gewährleistung"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Garantie
4
Signalling
4
Warranty
4
Consumer behaviour
2
Konsumentenverhalten
2
Low-cost strategy
2
Niedrigpreisstrategie
2
Asymmetric information
1
Asymmetrische Information
1
Brand
1
Brand familiarity
1
Brand image
1
Brand management
1
Cognition
1
Delight
1
Einzelhandel
1
Experiment
1
Kognition
1
Low-price guarantees
1
Markenartikel
1
Markenführung
1
Markenimage
1
Opportunistic signaling
1
Preis
1
Price
1
Product quality
1
Produktqualität
1
Quality signal
1
Retail trade
1
Self-assessed knowledge
1
Signal default
1
Signaling theory
1
Surprise
1
Theorie
1
Theory
1
Third-party organization endorsement
1
USA
1
United States
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Dutta, Sujay
Mitra, Amitava
10
Patankar, Jayprakash G.
9
Hogreve, Jens
8
Wu, Shaomin
8
Murthy, D. N. P.
7
Gupta, Surendra M.
6
He, Shuguang
6
He, Zhen
5
Hviid, Morten
5
Liu, Bin
5
Shaffer, Greg Eric
5
Wang, Xiaolin
5
Alqahtani, Ammar Y.
4
Andreoni, James
4
Cao, Kaiying
4
Chelbi, Anis
4
Graddy, Kathryn
4
Grewal, Dhruv
4
Grunwald, Guido
4
Hamilton, Jonathan H.
4
Luo, Ming
4
Ompal Singh
4
Schmeiser, Hato
4
Shafiee, Mahmood
4
Stremitzer, Alexander
4
Wagner, Joël
4
Wang, Ruxian
4
Xie, Min
4
Zhao, Xiujie
4
Ambad, Prashant M.
3
Asgharizadeh, Ezzatollah
3
Beltran, Jose Luis
3
Biswas, Abhijit
3
Chukova, Stefanka
3
Crossley, Thomas F.
3
Dugar, Subhasish
3
Gallego, Guillermo
3
Gerstner, Eitan
3
Heiman, Amir
3
more ...
less ...
Published in...
All
Journal of business research : JBR
2
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Overcoming the challenge of low familiarity : can a weakly familiar brand signal quality with exceptionally strong warranty?
Dutta, Sujay
;
Banerjee, Somak
;
Johnson, Aaron
;
Biswas, …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 737-754
Persistent link: https://www.econbiz.de/10013168015
Saved in:
2
Can attempts to delight customers with surprise gains boomerang? : a test using low-price guarantees
Dutta, Sujay
;
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 417-437
Persistent link: https://www.econbiz.de/10012107171
Saved in:
3
Vulnerability to low-price signals : an experimental study of the effectiveness of genuine and deceptive signals
Dutta, Sujay
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 156-167
Persistent link: https://www.econbiz.de/10009513137
Saved in:
4
Consumer responses to offline and online low price signals : the role of cognitive elaboration
Dutta, Sujay
;
Bhowmick, Sandeep
- In:
Journal of business research : JBR
62
(
2009
)
6
,
pp. 629-635
Persistent link: https://www.econbiz.de/10003854676
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->