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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
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Verfahren zum Controlling von Direktmarketing-Maßnahmen
Holland, Heinrich
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 1057-1074)
.
2009
Persistent link: https://www.econbiz.de/10003766219
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