//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"CD-ROM, DVD"
~subject:"Marketing management"
~subject:"Internationales Management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Global marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Internationales Management
International marketing
8
Internationales Marketing
8
Marketing theory
3
Marketingmanagement
3
Marketingtheorie
3
Globalisierung
2
Globalization
2
International competition
2
International market
2
International market entry
2
International monetary system
2
Internationaler Markt
2
Internationaler Markteintritt
2
Internationaler Wettbewerb
2
Internationales Währungssystem
2
Management
2
Marketing
2
Multinationales Unternehmen
2
Theorie
2
Theory
2
Transnational corporation
2
USA
2
United States
2
Welt
2
World
2
CD-ROM
1
Market research
1
Marketingforschung
1
Marktforschung
1
Welthandel
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
CD-ROM, DVD
Article in journal
344
Aufsatz in Zeitschrift
344
Aufsatz im Buch
104
Book section
104
Lehrbuch
83
Textbook
69
Hochschulschrift
58
Collection of articles of several authors
57
Sammelwerk
57
Thesis
52
Aufsatzsammlung
43
Graue Literatur
43
Non-commercial literature
43
Bibliografie enthalten
36
Bibliography included
36
Case study
30
Fallstudie
30
Glossar enthalten
15
Glossary included
15
Reprint
13
Konferenzschrift
12
Fallstudiensammlung
9
Bibliografie
7
Arbeitspapier
6
Conference proceedings
6
Working Paper
6
Festschrift
5
Handbook
5
Handbuch
5
Guidebook
4
Ratgeber
4
Collection of articles written by one author
3
Sammlung
3
Conference paper
2
Konferenzbeitrag
2
Mehrbändiges Werk
2
Multi-volume publication
2
Advisory report
1
Amtsdruckschrift
1
more ...
less ...
Language
All
English
4
Author
All
McCarthy, Edmund Jerome
3
Perreault, William D.
3
Dlabay, Les
1
Hill, Charles W. L.
1
Published in...
All
McGraw-Hill/Irwin series in marketing
2
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10002705289
Saved in:
2
Basic marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2005
-
15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109
Saved in:
3
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2003
-
9. ed
Persistent link: https://www.econbiz.de/10001689949
Saved in:
4
International business : competing in the global marketplace
Hill, Charles W. L.
-
2003
-
4. ed
Persistent link: https://www.econbiz.de/10013469321
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->