//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"CD-ROM, DVD"
~type:"book"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Global marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Theory
International marketing
8
Internationales Marketing
8
Marketing management
3
Marketing theory
3
Marketingmanagement
3
Marketingtheorie
3
Globalisierung
2
Globalization
2
International competition
2
International market
2
International market entry
2
International monetary system
2
Internationaler Markt
2
Internationaler Markteintritt
2
Internationaler Wettbewerb
2
Internationales Währungssystem
2
Management
2
Marketing
2
Multinationales Unternehmen
2
Theorie
2
Transnational corporation
2
USA
2
United States
2
Welt
2
World
2
CD-ROM
1
Internationales Management
1
Market research
1
Marketingforschung
1
Marktforschung
1
Welthandel
1
more ...
less ...
Type of publication
All
Book / Working Paper
Type of publication (narrower categories)
All
CD-ROM, DVD
Hochschulschrift
98
Thesis
94
Bibliografie enthalten
74
Bibliography included
74
Lehrbuch
53
Graue Literatur
49
Non-commercial literature
49
Textbook
44
Collection of articles of several authors
28
Sammelwerk
28
Arbeitspapier
23
Working Paper
23
Aufsatzsammlung
17
Glossar enthalten
8
Glossary included
8
Article in journal
6
Aufsatz in Zeitschrift
6
Konferenzschrift
6
Handbook
5
Handbuch
5
Mehrbändiges Werk
5
Multi-volume publication
5
Case study
4
Conference proceedings
4
Fallstudie
4
Bibliografie
3
Systematic review
3
Übersichtsarbeit
3
Collection of articles written by one author
2
Festschrift
2
Sammlung
2
Company information
1
Fallstudiensammlung
1
Firmeninformation
1
more ...
less ...
Language
All
English
2
Author
All
Aaker, David A.
1
Day, George S.
1
Kumar, V.
1
McCarthy, Edmund Jerome
1
Perreault, William D.
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Basic marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2005
-
15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109
Saved in:
2
Essentials of marketing research
Kumar, V.
;
Aaker, David A.
;
Day, George S.
-
2002
-
2nd ed.
Persistent link: https://www.econbiz.de/10001584595
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->