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~person:"Sheth, Jagdish N."
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16
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Sheth, Jagdish N.
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38
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32
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28
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Cavusgil, S. Tamer
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Samiee, Saeed
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Kaynak, Erdener
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21
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19
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19
Craig, C. S.
18
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18
Jain, Subhash C.
18
Manrai, Ajay K.
17
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17
Steenkamp, Jan-Benedict E. M.
17
Zou, Shaoming
17
Backhaus, Klaus
16
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16
Leonidou, Leonidas C.
16
Solberg, Carl Arthur
16
Voeth, Markus
16
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15
Helsen, Kristiaan
15
Katsikeas, Constantine S.
15
Müller, Stefan
15
Paliwoda, Stanley J.
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15
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ECONIS (ZBW)
16
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1
Perspectives on macromarketing in the African context : introduction to the special issue
Dadzie, Kofi Q.
;
Sheth, Jagdish N.
- In:
Journal of macromarketing
40
(
2020
)
1
,
pp. 8-12
Persistent link: https://www.econbiz.de/10012159099
Saved in:
2
Special issue: macromarketing in the African context
Dadzie, Kofi Q.
(
ed.
);
Sheth, Jagdish N.
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012159192
Saved in:
3
Borderless media : rethinking international marketing
Sheth, Jagdish N.
- In:
Journal of international marketing
28
(
2020
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012167070
Saved in:
4
Future directions of cross-cultural marketing research
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook on cross-cultural marketing
,
(pp. 249-264)
.
2020
Persistent link: https://www.econbiz.de/10013459553
Saved in:
5
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
6
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
7
International marketing
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204935
Saved in:
8
Ethics, quality of life, and pedagogy
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009301069
Saved in:
9
A journey of an accidental marketing scholar
Krishnan, Balaji C.
;
Sheth, Jagdish N.
-
2011
Persistent link: https://www.econbiz.de/10009270374
Saved in:
10
Impact of emerging markets on marketing : rethinking existing perspectives and practices
Sheth, Jagdish N.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 166-182
Persistent link: https://www.econbiz.de/10009270886
Saved in:
11
International and cross-cultural marketing
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299916
Saved in:
12
International marketing
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969730
Saved in:
13
The antecedents and consequences of integrated global marketing
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Best practices in international marketing
,
(pp. 3-15)
.
2002
Persistent link: https://www.econbiz.de/10001680872
Saved in:
14
Handbook of relationship marketing
Sheth, Jagdish N.
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001421986
Saved in:
15
Global marketing perspectives
Sheth, Jagdish N.
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000765635
Saved in:
16
Strategies of advertising transferability in multinational marketing
Sheth, Jagdish N.
-
1972
Persistent link: https://www.econbiz.de/10000726986
Saved in:
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