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~subject:"Globalization"
~subject:"Brand image"
~person:"Douglas, Susan P."
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Globalization
Brand image
Internationales Marketing
27
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Douglas, Susan P.
Diamantopoulos, Adamantios
12
Laroche, Michel
8
Cleveland, Mark
7
Manrai, Ajay K.
7
Steenkamp, Jan-Benedict E. M.
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Mohammad Falahat
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International marketing ; Vol. 1
2
Effects of globalization on the firm
1
International marketing ; Vol. IV
1
Japan and the world economy : international journal of theory and policy
1
Journal of international marketing
1
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ECONIS (ZBW)
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Developing strategies for global markets : an evolutionary perspective
Craig, C. S.
;
Douglas, Susan P.
-
2008
Persistent link: https://www.econbiz.de/10003655232
Saved in:
2
Configural advantage in global markets
Craig, C. S.
;
Douglas, Susan P.
-
2008
Persistent link: https://www.econbiz.de/10003655242
Saved in:
3
Consumer world-mindedness, social-mindedness, and store image
Nijssen, E. J.
;
Douglas, Susan P.
- In:
Journal of international marketing
16
(
2008
)
3
,
pp. 84-107
Persistent link: https://www.econbiz.de/10003766136
Saved in:
4
The myth of globalization
Douglas, Susan P.
;
Wind, Yoram
-
2007
Persistent link: https://www.econbiz.de/10003555031
Saved in:
5
The myth of globalization
Douglas, Susan P.
;
Wind, Yoram
-
2006
Persistent link: https://www.econbiz.de/10003410968
Saved in:
6
Building global brands in the 21st century
Craig, C. S.
;
Douglas, Susan P.
- In:
Japan and the world economy : international journal of …
12
(
2000
)
3
,
pp. 273-283
Persistent link: https://www.econbiz.de/10001505430
Saved in:
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