//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Names in commerce and industry : past and present"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Grammatik"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Linguistics
7
Linguistik
7
Brand
5
Markenartikel
5
Brand management
2
Deutschland
2
Germany
2
Italien
2
Italy
2
Markenführung
2
1900-
1
Automotive industry
1
Brand image
1
Comparison
1
Consumer goods industry
1
Kfz-Industrie
1
Konsumgüterindustrie
1
Markenimage
1
Product differentiation
1
Produktdifferenzierung
1
Psychology of advertising
1
Vergleich
1
Werbepsychologie
1
more ...
less ...
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Aufsatz im Buch
7
Book section
7
Language
All
German
4
English
2
French
1
Author
All
Brandl, Werner
1
Cotticelli Kurras, Paola
1
Fischer, Fiorenza
1
Laurent, Bénédicte
1
Lötscher, Andreas
1
Ronneberger-Sibold, Elke
1
Van Langendonck, Willy
1
more ...
less ...
Published in...
All
Names in commerce and industry : past and present
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
16
Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty
15
Group decision and negotiation
13
Journal of the Operational Research Society
12
Discussion paper series / IZA
9
Economic research
9
The Palgrave handbook of the economics and language
9
International journal of business communication : IJBC ; a publication of the Association of Business Communication
8
European journal of international management : EJIM
7
CESifo working papers
6
Journal of marketing
6
Marketing letters : a journal of research in marketing
6
Research
6
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
5
Discussion papers / CEPR
5
IZA Discussion Paper
5
International journal of cross cultural management : CCM
5
International journal of production research
5
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
5
Journal of world business : JWB
5
Organisationskommunikation : Grundlagen und Analysen der sprachlichen Inszenierung von Organisation
5
Working paper / National Bureau of Economic Research, Inc.
5
Bridging linguistics and economics
4
Corporate communications : an international journal
4
Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
4
European journal of operational research : EJOR
4
IZA world of labor : evidence-based policy making
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
International business review : the official journal of the European International Business Academy
4
International journal of hospitality management
4
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
4
Journal of management
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Serie documentos de trabajo
4
Stellenanzeigen als Instrument des Employer Branding in Europa : interdisziplinäre und kontrastive Perspektiven
4
The international journal of human resource management
4
The journal of brand management : an international journal
4
Academy of Management journal : AMJ
3
Beiträge zur Controlling-Forschung
3
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Trade and brand names : proper or common nouns?
Van Langendonck, Willy
- In:
Names in commerce and industry : past and present
,
(pp. 23-33)
.
2007
Persistent link: https://www.econbiz.de/10003691944
Saved in:
2
Le nom de marque et de produit : quand la linguistique pose aussi ses marques
Laurent, Bénédicte
- In:
Names in commerce and industry : past and present
,
(pp. 35-44)
.
2007
Persistent link: https://www.econbiz.de/10003691946
Saved in:
3
Buy English? : changes in German product naming ; a preview
Brandl, Werner
- In:
Names in commerce and industry : past and present
,
(pp. 87-98)
.
2007
Persistent link: https://www.econbiz.de/10003692040
Saved in:
4
Von Mercedes zu Xsara : Modellnamen für Automobile in geografisch-historischer Perspektive
Lötscher, Andreas
- In:
Names in commerce and industry : past and present
,
(pp. 115-129)
.
2007
Persistent link: https://www.econbiz.de/10003692060
Saved in:
5
Produktnamen und Information : cui prodest nomen?
Fischer, Fiorenza
- In:
Names in commerce and industry : past and present
,
(pp. 141-152)
.
2007
Persistent link: https://www.econbiz.de/10003692072
Saved in:
6
Die Entwicklung der hybriden Wortschöpfungen bei den italienischen Markennamen
Cotticelli Kurras, Paola
- In:
Names in commerce and industry : past and present
,
(pp. 167-185)
.
2007
Persistent link: https://www.econbiz.de/10003692094
Saved in:
7
Sprachlich hybride Markennamen im Deutschen : ein geschichtlicher Überblick
Ronneberger-Sibold, Elke
- In:
Names in commerce and industry : past and present
,
(pp. 187-211)
.
2007
Persistent link: https://www.econbiz.de/10003692117
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->